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This week's marketing advice:

Know Who You Are Marketing To

Media coverage and upcoming events

Over the years, Laura Roberts Marketing has had the privilege of working with a wide range of successful organizations.

• 1,000 Dreams Fund
• Alzheimer's Association, Connecticut Chapter
• BE Chocolat
• Boys & Girls Village
• Cultural Alliance of Fairfield County
• ElderHouse
• Fairfield 375th Anniversary Committee
• Fairfield Museum and History Center
• Gerald Peters Contemporary Gallery
• Homes For The Brave
• Housatonic Community College
• Housatonic Community College Foundation
• Housatonic Museum of Art
• New Canaan Historical Society
• Norwalk Community College Foundation
• Pacific House
• Dr. Leonaura Rhodes
• Rowayton Historical Society
• SSC Performance Advisors, LLC
• SilverSource, Inc.
• Smart Kids With Learning Disabiities
• Stamford EMS
• Stamford Senior Center
• Troy Fine Art Services, Inc.
• Westport Continuing Education
• and many more

What clients are saying...

"Housatonic Community College Foundation needed a comprehensive marketing and multi-media plan to launch a Giving Day strategy in a highly competitive market. Laura’s expertise, knowledge of media markets, professionalism and creativity resulted in a very successful fundraising campaign for the Foundation. Not only did we raise over twice our goal, we placed 18th out of 415 nonprofits on the leaderboard! I would recommend Laura to any organization, large or small!"  -- Fiona Hodgson, Executive Director, Housatonic Community College Foundation

"It can be challenging in a small non-profit development office to concentrate on producing an Annual Report and an Annual Appeal mailing. Laura worked with us to define our desired outcome and developed a production calendar that guided us in staying focused on the steps towards the project’s completion. Her regular yet unobtrusive contact helped us stay on track to meet our deadline.  Laura’s strong attention to detail, as well as her project management, editing and proofreading skills, enabled us to tell our story.  Through her guidance, we produced an Annual Report which really showcased our work in providing transitional and permanent supportive housing and services to homeless veterans and non-veterans."  -- Claudia Nielsen, Development Director, ABRI/Homes for the Brave

"Laura's communications strategy and expertise proved invaluable in promoting our Band Together for Alzheimer's event.  Thanks to these efforts, awareness for the event was exceptional and contributed to increased sponsorship and attendance."   -- Christy Kovel, Senior Director of Communications, Alzheimer’s Association Connecticut Chapter

"I needed immediate, expert, professional assistance with the development of marketing material for my new company. On short notice, Laura stepped right up, made herself available, worked diligently and produced an excellent product! She had an intuitive understanding of our needs. It is a pleasure working with Laura."

-- Nina Perry Cahill, Founding Principal, SSC Performance Advisors, LLC